Web design & marketing that sells.
For over 15 years I have turned ideas into websites, online shops and applications that look flawless and deliver measurable results for your business.
Your partner online
The verb “to know” defines me: I am permanently interested in new technologies and innovative methods that let me deliver maximum quality and performance in the projects I develop.
I design and build custom websites focused on marketing and on turning visitors into customers. I started bringing websites to life more than 10 years ago, combining web design, WordPress development and graphic design into results that actually matter.
I enjoy working with you to understand your business, your potential clients and the expectations you have. I believe good design gets results and that simplicity should be a key objective, both in running the website and in its interface.
After working as a graphic and web designer for agencies in Cluj-Napoca, I chose to offer my services as a freelancer: freedom for me, undivided attention for your projects.
Premium services,
at a fair value
Improve how your business looks online, attract relevant traffic, generate conversions and maximise your profit.
Web development
Presentation websites and online shops built from scratch or rebuilt: fast, optimised for search engines and focused on growing your business.
Online marketing
Google Ads and social media campaigns adapted to your budget and objectives. Together we build the strategy that fits your current situation.
Visual identity
Logo, print materials and graphics for your brand. Over 60 identities created over time, from local companies to the tourism brand of Cluj.
Website maintenance
A successful website needs constant care: regular updates, backups, security and small improvements, so everything runs flawlessly in the long term.
SEO optimisation
A website has to excel both for users and for search engines. Technical SEO audits and continuous optimisation, so you get the most out of what you already have.
Custom apps & CRM
Custom web systems for your company’s internal processes: order and team management, reports, notifications and automatic emails to clients. Built exactly around your workflow.
A simple process,
serious results
Discovery
We talk about your business, your clients and the goals of the project.
Strategy
We define the structure, the content and the plan that leads to conversions.
Design
I create the interface: unique, elegant and matched to your brand identity.
Development
I build the website: fast, secure, SEO-optimised and easy to manage.
Launch & support
We publish the project and I stay with you for maintenance and promotion.
Why work with
a freelancer?
I am always prepared and fully committed, so you get the best possible results.
Fast communication
I am the one who always answers your messages, calls and emails, not employees of a company you have never interacted with before.
Fair costs
I can offer quality services at reasonable prices because, unlike an agency, I do not carry the salaries of several employees or the rent of a large office.
Full commitment
I get fully involved so that your website, advertising campaign or any other work I do meets the highest standard and reaches the results you want.
Projects delivered,
results you can see
Hover over the images for a quick tour of each website, then open the project page for the full story and screenshots.
Applications built
around your workflow
Beyond presentation websites, I develop web applications that organise the day-to-day work: orders, team, deadlines and client communication.
- Job Scheduling · Milenium Media Print: the platform a print shop uses to run its entire production flow.
- Orders with clear statuses, owners and deadlines.
- Production calendar, reports and notifications for the team.
- Emails sent automatically to clients when their job is completed.
From print,
into digital
From graphic design and DTP, to WordPress, web applications and marketing: every stage added a layer of skills that I bring into each project.
Graphic designer
Graphic production: logos, print materials, prepress and working with clients from tourism, hospitality and public administration.
Web design & WordPress
I moved my design skills online: presentation websites, then specialisation in WordPress, WooCommerce and search engine optimisation.
Web developer & designer
Projects for British clients, in a distributed team, focused on WordPress and Elementor and on forward-thinking product ideas.
Web Design & Online Marketing
Responsive, customised websites built around the specific needs of the agency’s clients, delivered consistently and with attention to user experience.
Freelancer, end-to-end projects
I take the project from strategy to launch and beyond: web design, WordPress development, custom applications, visual identity, SEO and advertising campaigns.
Design & interface
Development & marketing
Claude
Claude Code
ChatGPT
Gemini
Higgsfield
I use artificial intelligence as a working tool: visual generation, rapid prototyping, automation and content. The final result always goes through my own review and hand.
Figma
GitHub
Google
Google Cloud
Meta
Microsoft
What the people who
chose me say
I recommend Radu Toma, with whom I had the pleasure of working with at Planit Scotland. Radu is a talented web developer and designer, with a specialisation in WordPress and Elementor. His unique combination of technical expertise, creativity, and forward-thinking ideas made him a great addition to our team.↓ scroll for the full text
I have been working with Radu ever since the HappyDent clinic was founded, for over 15 years! Consistency, punctuality, adapting to the client’s needs and attention to image are the strengths through which he has helped me grow steadily online. Congratulations and I wish you a brilliant future!↓ scroll for the full text
Ever since I discovered him, I would not work with anyone else. Talent and speed of execution, fairness and easy communication. 5 stars plus!↓ scroll for the full text
Working with Radu was very good. He responded quickly to every request, worked efficiently and took all my requirements into account. The final product was exactly what I wanted. I recommend him with confidence!↓ scroll for the full text
I have been satisfied for 15 years. They respond promptly and provide professional services. Keep it up!↓ scroll for the full text
It was a pleasure working with Radu. Professional and very fast. I recommend him with confidence!↓ scroll for the full text
Ideas and resources
for online
How much does a professional website cost? An honest pricing guide
“How much does a website cost?” is the first question I get from every new client. The correct answer is “it depends”, but in this guide I show you exactly what it depends on.
Read the article →SEO in the age of AI-generated answers: what changes for your website
How to prepare your content for classic search engines and for the AI assistants that cite sources.
Coming soon →When does your company need a custom CRM instead of a spreadsheet
The signs that internal processes have outgrown spreadsheets and what moving to a custom application looks like.
Coming soon →Direct answers
How much does a professional website cost?
How long will my website take?
Can I manage the website myself after launch?
Do you work with clients outside Romania?
What is a custom application and when do I need one?
Do I fully own the website?
Maximise your online potential
Your business’s online success starts here. Tell me what you need and I’ll reply quickly, with concrete solutions.