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Professional organisation

35 years of mobility, a digital presence to match

An institutional website for the professional association of public transport operators in Romania: an organisation with over three decades of activity, with 32 member operators in 27 cities.

Client
Romanian Public Transport Union
Services
Web design · WordPress · Content architecture
urtp.ro
Full screenshot of the urtp.ro home page Hover for a tour ↓
The challenge

Institutional authority, accessible language

URTP represents the interests of public transport operators at national and European level. The website had to convey the solidity of an organisation with 35 years of history and serve different audiences: members, authorities, partners and the press.

I built a clear content architecture: who the union is, what services it offers (consultancy, training, advocacy), who the members and partners are, plus a news section for press releases and events.

The design uses a modern institutional aesthetic, with the organisation’s key figures brought to the front and member pages that are easy to scan, all simple to manage from WordPress by the URTP team.

What I delivered

Everything, from idea
to launch

  • Complete institutional website
  • Content architecture by audience type
  • Members section, with affiliated operators
  • News and press release section
  • Service pages: consultancy, training, advocacy
  • Presentation of the federation and partners
  • Responsive, accessible design
  • Simple administration from WordPress
Project screenshots

A look through
the project

Hover over each screenshot to scroll through that page.

In short

The project in numbers

35+
years of activity, brought to the front
32
member operators presented
27
cities covered by the members’ network

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